Republicans will take it back because they are aligned with 1 of America's 3 moral world views (with plenty of nods toward liberalism), while Democrats mostly placate progressives through identity politics, and fail to promote the moral underpinnings of their actual liberalism - liberty, individualism, etc. Until Democrats - and especially liberals, who have deluded themselves in to believing they are rational - figure out how to tell a moral story, they will continue to lose to the most abhorrent party in American history. That kind of loss is impressive, and not in a good way.